This review is based on Novamira’s official documentation, pricing, and our hands-on testing.

• Free and open-source, with unlimited sites
• Connects AI directly to WordPress, PHP, files, and databases
• Pro adds memory and page-builder expertise from €49/year

In short, Novamira brings AI closer to your WordPress site, making it more than just a code-generation tool.

What is Novamira?

Novamira is a free, open-source WordPress plugin that connects AI tools like Claude directly to your website, using an open standard called MCP (Model Context Protocol). Once connected, the AI can read your site and make changes directly, instead of just handing you code to paste in yourself.

Category	WordPress plugin / AI integration
Developer	Ovation S.r.l. (Dynamic.ooo), Milan & Venice, Italy
License	Free and open source, optional Pro tier
Works with	Claude, Cursor, Codex, Gemini CLI, and other MCP-compatible AI tools
Links	Website · Docs · GitHub · Discord · X

Don’t mix this up with WordPress 7.0’s own AI Client API. Novamira works in the opposite direction to WordPress AI Client API. The AI Client API lets WordPress connect to AI models, while Novamira lets an external AI agent connect to your WordPress site. Both can run on the same installation without conflicting.

Once installed, the AI gets direct access to your site’s PHP, database, and files. It can:

• Run PHP code
• Read and update the database
• Edit theme or plugin files
• Run WP-CLI commands

Because of this level of access, Novamira recommends using it on development or staging sites rather than live production sites.

Our Experience & Findings

Since this test, Novamira Free has moved on to version 1.12.7 (released October 1, 2026), so screens and options may look slightly different on a current install.

Preparation

Right after activating the free plugin, AI Abilities are off by default. The admin bar shows “AI Abilities: Off” until you turn it on yourself. To reach that setting, click either the top admin bar’s Novamira link or the left sidebar’s Novamira menu, then open Configuration.

The Configuration page itself confirms the same thing: the toggle sits unchecked until you flip it yourself.

We enabled AI Abilities, then connected Claude.ai using the recommended OAuth method, with no password to copy or store.

Before we could finish connecting, WordPress’s own Authorize Application screen spelled out exactly what access was being granted: executing PHP and WP-CLI, reading, writing, and deleting server files, changing WordPress content and settings, creating temporary administrator access, and running REST-visible abilities from compatible plugins.

Clicking Authorize opened the connection in a new tab on Claude.ai’s side, which confirmed it immediately and showed its own tool permission settings: read-only tools and write/delete tools can each be set independently to Always allow, Needs approval, or Blocked. This sits as a second layer of control on top of WordPress’s own Abilities Hub, not a replacement for it.

We double-checked from the WordPress side too, via Novamira’s own Manage Connections page, which lists the live connection with a real, system-generated expiry date.

Plugin active to Claude.ai fully connected took about 4 minutes start to finish, timestamped 8:16 AM to 8:20 AM across our screenshots.

Ease of Use

Getting from a fresh install to the AI actually doing something took only a few steps, and none of them required digging through documentation.

• Asked it to count published posts, it queried the database directly and returned the correct number in under a second, no extra permissions requested
• Before touching anything, it read the active theme and plugin list on its own, without being asked to
• Tried running a WP-CLI command through the agent to check the WordPress version, but it failed cleanly, because shell_exec() (the PHP function that runs terminal commands) is disabled on this host. A useful reminder that WP-CLI support depends on what your hosting provider allows, not just the plugin
• Ordinary plain-language instructions worked, no special AI prompting required

Reading data is one thing, but the real claim is that Novamira lets the AI make changes for you. So we asked it to actually create something: a draft post.

We checked wp-admin ourselves to confirm, rather than just take the AI’s word for it, and the draft was really there.

Between the read checks and the live draft it created, everything we tried worked exactly as described, aside from the one WP-CLI limitation that came down to hosting, not the plugin.

Memory Across Sessions (Pro)

Before testing this, we activated Novamira Pro on the same install with a real license key.

Key Features above claims persistent per-site memory between sessions. We tested this directly. In one fresh chat, we asked it to remember our CSS class prefix convention.

In a separate, brand new chat a few minutes later, with no reminder given, we asked what prefix to use for a new component. It answered correctly, and it even correctly separated this from the different prefix convention already saved for our main wpblogging101.com site, rather than mixing the two up.

Builder Expertise in Practice (Pro)

Pro claims specialized expertise for page builders like Elementor. To test this, we created a simple starter page and asked it to add a testimonial section, using a single-line prompt with no Elementor-specific instructions given.

The first result had a small styling bug (line-height set wrong) that we fixed, which is worth knowing if you use short prompts like we did.

Once fixed, the section held up well: proper Elementor v4 containers and widgets, correctly nested, fully editable in the real Elementor editor, no generic HTML or broken structure.

Key Features

Fifteen features worth knowing about: twelve from the free plugin, two that need Pro, and Skills, which is free and gets extra ready-made packs in Pro.

Features below come from Novamira’s own documentation. For what actually held up in hands-on use, see Our Experience & Findings above.

Direct PHP Execution

Most AI WordPress tools hand you code to copy and paste. Novamira runs that PHP directly inside your WordPress installation, no sandboxed proxy, no hosted middle layer. If PHP can reach it, your AI agent can use it.

Full Site Inspection Before Acting

Before it touches anything, Novamira reads your database, post meta, options, active plugins, and theme structure. The agent works from your actual install instead of guessing at a generic WordPress setup.

File Read, Write & Edit: With a Safety Sandbox

Novamira can read, edit, and delete files on your site, and any new PHP file it writes lands in a protected sandbox folder first, not live into your plugins or theme.

WP-CLI Command Support

The AI agent can run WP-CLI commands directly, so tasks like clearing caches or checking installed plugins happen without you typing a single command yourself. This runs through PHP’s shell_exec() (the function that runs terminal commands) under the hood, so it depends entirely on whether your host allows it. Ours didn’t (see Our Experience & Findings below).

Works With Any MCP-Compatible AI Client

Novamira connects over the open MCP standard, so it works with Claude Code, Claude Desktop, Cursor, VS Code Copilot, Windsurf, Zed, Cline, Codex, Gemini CLI, ChatGPT, Grok, and any other MCP-compatible client. No proprietary protocol, and no cloud middleman routing your site’s data through a third party. Terminal-based coding agents can skip MCP entirely and connect through the separate Novamira CLI, a leaner command-line alternative.

Domain-Lock Protection

If your site’s domain ever changes, like a staging copy restored somewhere else, Novamira automatically switches AI access off until an admin manually confirms it’s safe.

Abilities Hub: Turn Any Ability On or Off

One screen inside WordPress lets you enable or disable each AI ability individually, so you can allow exactly what the AI is permitted to do and nothing more.

Site Context: Standing Instructions for Every Agent

A dedicated settings page lets you write standing instructions (site goals, brand voice, naming conventions, what needs approval) that apply automatically to every connected agent, every conversation, without repeating yourself each time.

Novamira Chat: Built-In Chat, Bring Your Own AI Key

A chat interface lives right inside wp-admin, so you don’t strictly need Claude.ai, Cursor, or any external app to use Novamira. It runs on your own AI provider API key though, billed per message rather than included in Novamira’s price, which is fine for quick changes but not meant for heavy work. It also requires WordPress 7 or later.

Design & Visual (Experimental)

Two more free-tier areas worth knowing about: Novamira Design lets the AI capture and reuse one saved design system (colors, type, spacing) consistently across pages, and Novamira Visual is an experimental visual canvas for reviewing or nudging layout changes without writing prompts for every tweak.

Block Editor (Gutenberg) Support

AI agents can create and edit posts, pages, templates, template parts, and navigation menus in the block editor, using native blocks that stay editable. Changes go through a Block Editor Queue, and since version 1.12.7 a queued change that would drop most of a page’s text or images is stopped before it saves.

Novamira HQ (Beta)

Novamira HQ is a free desktop app, currently in beta, that puts all your WordPress sites in one place and gives your AI a single connection to every one of them. The docs include setup guides for connecting hosting accounts at providers such as Kinsta, Hostinger, WP Engine, Cloudways, and Pantheon.

Persistent Project Memory (Pro)

The free plugin already gives you Site Context for standing instructions and your own Skills, but nothing that carries over what an agent learned between sessions. Pro adds that: it stores project conventions such as your color palette, typography, and plugin preferences server-side, so you stop repeating yourself.

Builder & Plugin Expertise (Pro)

Pro adds specialized knowledge for more than 50 page builders, themes, and plugins, including Elementor, Bricks, GeneratePress, and Astra, plus form plugins like WPForms and Gravity Forms. That depth cuts down on failed attempts when the AI is working inside a specific builder’s quirks.

Skills (Free, Plus Ready-Made Packs in Pro)

Skills are short Markdown playbooks your AI follows automatically when a task matches their description, so repeat jobs like site audits do not need to be re-explained each time. Writing and uploading your own Skills is part of the free plugin. Pro adds a set of ready-made Skills that the Novamira team writes and maintains.

Pros & Cons

Here is where Novamira genuinely delivers, and where it still needs to prove itself.

Pricing Plans

A quick overview of the pricing options:

• Free, unlimited sites, €0 forever
• Personal, 3 sites, €49/year
• Agency, 1,000 sites, €149/year
• Agency Lifetime, 1,000 sites, €299 one-time

Novamira uses a simple free-plus-paid model. The core plugin is free forever with no site limit, and an optional Pro tier adds extra capabilities on top.

Novamira Pro Cost Comparison

Pro adds persistent per-site memory and specialized expertise for page builders like Elementor and Bricks. Here’s how the three plans compare on cost:

	Personal	Agency	Agency Lifetime
Price	€49/year	€149/year	€299 one-time
Sites	3	1,000	1,000
Renews	Annually	Annually	Never
Support	1 year	1 year	1 year, updates for life

Personal suits a solo developer running a handful of sites. Agency makes sense once you’re managing multiple client sites and want predictable yearly cost. Agency Lifetime is the better long-term value if you plan to keep using Novamira for years, since it avoids renewal fees entirely, though its support covers the first year only.

If you just want to try the AI abilities without paying anything, the Free tier already includes PHP execution, file access, and database queries on unlimited sites. The Pro-only additions are memory and page-builder expertise, not core functionality.

One cost to factor in: this price only covers the plugin. Connecting an AI client like Claude or Cursor still needs your own subscription or API access with that provider, billed separately.

Novamira Coupons & Discount Codes

A working coupon shaves a real amount off any Pro plan. Here’s how to apply it:

1. Choose your plan (Personal, Agency, or Agency Lifetime) from Novamira’s pricing page
2. Add it to your cart
3. Enter WPBLOGGING101 in the coupon field and click Apply Coupon
4. The 10% discount reflects immediately in your cart total

What each plan costs with the code applied:

• Personal: €49 → €44.10 (save €4.90)
• Agency: €149 → €134.10 (save €14.90)
• Agency Lifetime: €299 → €269.10 (save €29.90)

Trial, Payment & Refunds

Trial: There’s no dedicated free trial, but the Free tier costs nothing and already covers the core AI abilities, so you can test everything before paying for Pro.

Payment: Card (Visa, Mastercard, American Express, JCB) or PayPal, checkout via shop.dynamic.ooo. Paying from outside the EU may add a currency conversion fee depending on your card issuer, so paying in EUR directly could work out cheaper if your card supports it.

Refunds:

• 30-day money-back guarantee, requested via refund@dynamic.ooo
• Covers the initial purchase only, not renewals or upgrades
• Dynamic.ooo emails a renewal notice at least 30 days before expiry, so you can cancel before the next charge

Between the free tier and the refund window, there’s very little financial risk in trying Novamira before committing to it long-term.

For a full plan-by-plan breakdown, read our Novamira pricing guide.

Support, Limitations & More

A few practical things worth knowing before you install Novamira, beyond features and pricing.

Compatibility & Limitations

Novamira is built for development and staging, not live production sites. A few specific limitations are worth knowing before you install it.

• Requires WordPress 6.9+ and PHP 8.0+ (Pro also needs Novamira Free 1.6.0 or higher)
• AI abilities are off by default, and only administrators can turn them on
• New PHP files run in a sandbox with crash recovery, but direct PHP execution can bypass the sandbox entirely
• Each site counts separately toward your license limit, including production, staging, dev, and individual Multisite subsites (confirmed: deactivating the license on an old site frees that slot right away)
• A “safe mode” URL flag instantly disables all sandbox files as a manual kill switch, and every direct PHP call has a hard 30-second execution limit to stop runaway scripts

A few more limitations are worth flagging, though we have not independently tested these ourselves. They come from Novamira’s own documentation and other testers’ reports:

• ACF fields reportedly need detailed, specific instructions, since vague prompts are more likely to trip the agent up
• Older-style (“V3”) Elementor widget generation is not as well supported yet as the newer v4 atomic widgets
• Custom widgets the AI builds for you are tied to the site they were built on, not easily portable to another site
• Complex tasks reportedly need a top-tier AI model; cheaper or smaller models are more likely to struggle

Getting Support

Support depends on which tier you are on.

• Free: community-supported. Start with the docs, ask in the Discord (newly launched), or open a GitHub issue for bugs. No direct ticket support.
• Pro: direct support from the Dynamic.ooo team. Annual licenses include it while you keep renewing. Lifetime licenses include 1 year of support, and updates continue after that, according to the Terms of Service.

Affiliate Program

Novamira runs its affiliate program through Dynamic.ooo, the company behind the plugin.

• 20% commission on referred sales, uncapped
• €400 minimum payout, paid out 40 days after the sale to cover the 30-day refund window
• Sign up through the affiliate area on shop.dynamic.ooo (the tracking cookie lasts 30 days), then email affiliation@dynamic.ooo to request a payout

Companion & Sibling Products

Novamira comes from Ovation S.r.l. (Dynamic.ooo), an established name in the Elementor and Bricks ecosystems. If you use either builder, their other plugins are worth knowing about:

• Dynamic Content for Elementor
• Dynamic Toolbox for Bricks
• Dynamic Shortcodes
• Dynamic Visibility for Elementor

Who Novamira Is (and Isn’t) For

Novamira fits a specific kind of user well, and is a poor match for others. Here is who should, and should not, install it.

Novamira is Best For:

• Developers and agencies already paying for an AI coding agent (Claude Code, Cursor, VS Code Copilot, and similar) who want it working directly against real WordPress sites
• Anyone building or maintaining sites on Elementor, Bricks, WooCommerce, ACF, or similar, who wants Pro’s builder-specific expertise instead of generic advice
• Solo developers comfortable running a staging environment with backups before anything touches production
• Agencies managing multiple client sites who want to speed up repetitive tasks like audits, migrations, and configuration changes

Skip Novamira if:

• You want AI help with blog posts or content, not direct site access, a writing assistant is a better fit
• You do not run a staging site or take regular backups, Novamira’s full PHP and database access has no undo button
• You manage a production site with multiple admins who should not all have full PHP execution rights, since permissions are all-or-nothing right now
• You are not already using an MCP-compatible AI client, since Novamira is a connector, not a standalone AI

Reviews & Ratings

How We Calculated Our Rating

We score four categories from 1 to 5, then average them. A category we haven’t fully tested yet is marked pending instead of guessed.

Category	Score
Features	4.5/5
Ease of Use	4.6/5
Pricing/Value	4.5/5
Support/Docs	4/5
Overall	4.4/5

Third-Party Reviews

Being a developer-first WordPress MCP plugin, Novamira shows up on GitHub, Reddit, and Trustpilot rather than software review sites like G2 or Capterra.

Source	Rating / Activity	Notes
Trustpilot	4.3/5 (9 reviews)	Page opened recently, small sample size, all reviews so far are 5-star
GitHub	Active	Regular releases and bug fixes, a small ecosystem of independent companion plugins has started appearing around it

What users say:

• Trustpilot: one reviewer said it let their team scale up client workload, with the main friction being AI-platform MCP support rather than Novamira itself, naming Claude and Cursor as their main tools
• Reddit (r/ProWordPress): described it working across different plugins and themes without compatibility issues, used for tasks from security audits to full site builds

Novamira’s Discord and Trustpilot presence only launched recently, so there isn’t a large volume of feedback yet. What’s there leans positive, but it’s an early signal, not a settled track record.

Alternatives Compared

Novamira isn’t the only way to connect an AI agent to WordPress. Three worth knowing about:

Alternative	Best For	Why Consider It Instead
WPVibe	Production sites you don’t want to risk	Hosted, draft-first workflow built for safety, one connection works across Claude, ChatGPT, and Cursor
NibWP	Agencies managing many client sites	190+ typed tools and 45+ integrations, plus a Figma-to-builder Pro Skill, built specifically for high-volume agency work
Royal MCP	Sites leaning heavily on WooCommerce, Elementor, or ACF	Broader plugin-specific coverage for that particular stack

Royal MCP takes a genuinely different approach, built around broad plugin-specific coverage rather than raw PHP access.

FAQs

Final Verdict

Novamira delivers on its main promise: it gives AI agents direct access to WordPress instead of simply generating code for you to paste.

The catch: Full PHP and database access means a bad AI-generated change can break things quickly. For that reason, I would use Novamira on staging or development sites, as the vendor recommends.

Best for:

• Developers and agencies already using AI coding agents on staging sites
• WordPress users who want AI to actually work on their site, not just suggest code

Skip it if:

• You need something designed for live production sites. In that case, consider a more controlled option such as WPVibe.

My take: The Free tier costs nothing to test, so try Novamira for free on a staging site before deciding whether Pro is worth paying for.