This is a super solid list of the best Thrive Leads alternatives (similar WordPress email opt-in form plugins).

In this post, I will:

  • List out 5 (free & premium) alternatives to Thrive Leads 
  • Show you how each of them compares to Thrive Leads
  • My personal experience with the live email list building opt-in form plugin
  • Lots more

In 2024, you can replace Thrive Leads with the following plugins (tools).

OptinMonsterA powerful lead generation softwareGet Now
BloomOne-time payment option or lifetime subscriptionGet Now
LeadpagesAll-in-one website builder that collects leads independentlyGet Now
Conver ProA good alternative when using Astra ThemeGet Now
MailOptinHighly productive WordPress plugin to grow your email list fastGet Now

Before I take you to the list, let me show you when not to choose Thrive Leads.

What’s Wrong With Thrive Leads Anyway?

thrive leads alternatives

Why do you need to look for Thrive Leads alternatives? Or, why should you aware of the best competitors to Thrive Leads?

These are already the most common questions asked by users.

Thrive Leads is a GREAT option for your email opt-in form needs.

But you know what? – NOTHING IS BEST.

And there are some drawbacks you may face while using this tool. These are:

  • Thrive Leads cost is too high ($299/year)
  • You can’t buy it individually
  • You need to renew it every year
  • Highly coded and slow response time

These are some things that disappoint users to find a better alternative plugin.

If you have any other reason, leave it in the comments, and I will update the list above.

Now, let’s move on to the list.

5 Best Thrive Leads Alternatives in 2024

Let’s explore the above list of email opt-in forms starting with the #1 plugin.

1. OptinMonster

WP Blogging 101 best picked all the time lead generation WordPress plugin.

thrive leads alternative optinmonster

In my opinion, OptinMonster is the best alternative to Thrive Leads that you can use in 20242025.

This is a powerful lead generation software that converts abandoning visitors into subscribers with its dynamic marketing tools and exit intent technology.

There are already 121K+ websites that are using OptinMonster to get more leads and increase sales.

optinmonster stats

OptinMonster comes with a wide range of features and flexible options like:

  • Free and premium version
  • Beautiful lead capture forms
  • Multiple form types
  • In-depth A/B testing tool
  • Page-level targeting
  • Powerful analytics and insights
  • Seamless integrations
  • And lots more – expand all features

And each of these features is super solid.

While Thrive Leads and OptinMonster are continually rolling out improvements.

optinmonster wordpress plugin

If I talk about the cost, OptinMonster is free software, and you download it free from WordPress plugins directory here.

But if you really want to pick it as a super solid Thrive Leads alternative, the paid plan is highly recommended.

OptinMonster has 4 paid plans.

optinmonster pricing
  1. Basic Plan: $14/year for a single website
  2. Plus Plan: $30/year for up to 2 websites
  3. Pro Plan: $47/year for up to 3 websites (my pick)
  4. Growth Plan: $80/year for up to 5 websites

They also serve free Addons with each premium plan.

  • OptinMonster University ($1,997 value): Instant access to our library of expert courses, guides, video training and ebooks.
  • Campaign Setup Service ($297 value): Our conversion experts will design 1 free campaign for you to get maximum results.

🏷 Click here to choose your plan right now, and start growing your email list, leads and sales.

Thrive Leads vs OptionMonster

The main difference between Thrive Leads and OptinMonster is its usage feature.

OptinMonster is a hosted solution, and you can use it on any CMS like Shopify, Drupal, Prestashop etc.

On the other side, Thrive Leads is a WordPress plugin that you can only on a self-hosted WordPress website or blog.

2nd is its pricing.

You can’t buy Thrive Leads individually. The only way to get it is with Thrive Suite costs $228/year for up to 25 websites.

With OptinMonster, on the other hand, you can pay $14 per year for a single-site use and with limited access to features.

Conclusion: If I have a large budget, I’d still probably go with Thrive Leads. But in terms of price value and usage, OptinMonster is my first choice.

2. Bloom

Another similar tool to engage your visitors with on-site messages.

thrive leads alternative bloom

If you are hunting for Thrive Leads alternative with a one-time payment option or lifetime subscription, Bloom is your best buddy.

Bloom is one of the best plugins by Elegant Themes.

That said, this is for those who want to pay once and keep the plugin forever.

Below are some good reasons to choose Bloom as your next email opt-in form builder:

  • Lifetime payment option
  • Unlimited websites usage
  • Fast loading and mobile-optimized
  • 24/7/365 days of tech support
  • 30 days money-back guarantee

If you’re just starting a WordPress blog, choosing Elegant Themes is a good idea (you get Bloom plugin inside for free).

elegant themes pricing

Bloom by Elegant Themes costs:

  • $89/year for unlimited websites
  • $249/lifetime for unlimited websites

Plus, you get unlimited access to:

  • Divi Builder
  • Divi Theme
  • Monarch plugin

Also, I would like to share a special 20% off elegant themes coupon code with you (just in case, if you decide to replace Thrive Leads with Bloom).

Bloom vs Thrive Leads

First, Bloom is one step more profitable compared to Thrive Leads based on license.

Thrive Leads doesn’t have a lifetime payment option, whether you can hold Bloom for a life with Elegant Themes lifetime membership plan.

Otherwise, there is no major difference between these plugins.

My suggestion is to choose to Thrive Leads if you already own Thrive Suite or Thrive Agency Membership.

Otherwise, get Bloom email opt-in plugin at a 20% discount with Elegant Themes lifetime subscription, and keep it forever.

3. Leadpages

A powerful website builder that helps small businesses connect with an audience, collect leads, and close sales.

thrive leads alternative leadpages

Next up, let’s take a look at Leadpages.

The Leadpages is a standalone website landing page builder + sales funnel builder.

And you can use it to create landing pages, email opt-in forms, and other lead generation tools on any website or e-commerce platform like OptinMonster.

Apart from that, you also get many optin generation tools that work on any CMS, not just in WordPress.

  • Landing pages, pop-ups & alert Bars
  • Unlimited traffic & leads
  • Free custom domain
  • Free web hosting
  • Lead notifications
  • Tech support (via chat + email)
  • 40+ standard integrations
  • Online sales & payments
  • Unlimited A/B split testing
  • Email trigger links
  • Large library of landing page designs
  • Mobile-friendly and responsive
  • Details tracking and analytics
  • Facebook forms integration

Most of all, Leadpages pricing is another factor that you can’t ignore.

leadpages pricing

It costs:

  1. Standard $27/mo per site (paid annually)
  2. Pro $59/mo for up to 3 sites (paid annually)
  3. Advanced $239/mo for up to 50 sites (paid annually)

Also, don’t forget to take advantage of our exclusive Leadpages coupon code if choosing it as Thrive Leads alternative.

Leadpages vs Thrive Leads

Both tools come with a drag & drop interface and rich features.

So if I had to compare Thrive Leads and Leadpages, definitely I am going to pick Thrive Leads for two reasons:

  • Minimum pricing ($19/mo including all Thrive tools)
  • Usage on up to 25 WordPress websites

Never mind, there’s another important factor to consider: COMPATIBILITY.

LeadPages is a versatile platform, and you can use it on any CMS, website, or e-commerce platform.

On the other hand, Thrive Leads is a WordPress plugin. You can only use it on WordPress.

Therefore, if you use any other platform or planning to start using it, then Leadpages is your next spot.

4. Convert Pro

Super a simple yet powerful Thrive Leads alternative by Brainstorm Force community.

thrive leads alternative convert pro

Convert Pro isn’t as popular as mentioned in other Thrive Leads alternatives above.

But it’s genuinely a good instrument if you are using WPastra theme.


Because the developer behind Convert Pro plugin and WPForms theme is the same. It’s Brainstorm Force community.

In my opinion, Convert Pro is paid but a good option in term of cost too.

convert pro pricing

Let’s see how much Convert Pro costs:

Convert Pro (Individual)

The Convert Pro individual plan costs $99/year and $399/lifetime. This subscription includes:

  • Ready to use templates
  • Drag and drop editor
  • Multi-step call to actions
  • Google Analytics integration
  • 30+ email software integrations
  • Page level targeting
  • Split / AB testing
  • AdBlock detection
  • And so on…

Agency Bundle

The Agency Bundle is a complete product bundle to grow your agency business. It has everything inside Convert Pro individual plan plus:

  • Astra Pro theme
  • All starter templates
  • WP Portfolio plugin
  • Ultimate Addons for Beaver Builder
  • Ultimate Addons for Elementor
  • Schema Pro plugin
  • SkillJet Academy (worth $1199)
  • Instant access to upcoming plugins

Both plans come with 14 days money-back guarantee – no question asked.

Convert Pro vs Thrive Leads

As said earlier, Conver Pro isn’t a free alternative to Thrive Leads. But believe me, it is worth every penny you spent on it.

The main reason to go with Convert Pro is its lifetime option ($399/life only) like Bloom.

Furthermore, if you need an opt-in email form or a list-building plugin to use with WPastra theme, Convert Pro is your first & last best stop.

5. MailOptin

Less known but highly productive WordPress plugin to grow, nurture and engage your email subscribers fast.

thrive leads alternative mailoptin

Unlike all the previous Thrive Leads alternatives on this list, MailOptin is a platform-independent tool just like Thrive Leads.

MailOptin is a form builder for creating popups, subscribe forms, user registration forms, and sending email newsletters.

With this plugin, you can grow yo email list using:

  • Lightbox popups
  • Sidebar & widgets
  • Slide-in
  • Before/after post widget
  • Embedded/inline
  • Notification bar
  • And so on – explore all features

MailOptin offers a limited free plan with mind-blowing features. You can consider it a free Thrive Leads alternative too.

After that, paid plans start at $79 per month, though you’ll get access to different features depending on the tier you pick.

mailoptin pricing

So unlike the other tools, MailOptin is actually a little bit more expensive than Thrive Leads.

MailOptin vs Thrive Leads

Similar to OptinMonster, MailOptin is a free alternative for Thrive Leads. But yes, it’s TRULY expensive compared to Thrive Leads and OptinMonster.

Though it’s SaaS software and you no need technical knowledge to use this tool. I believe $79/mo isn’t a bad investment.

But if you ask me to choose between Thrive Leads vs MailOptin for a WordPress site, I would prefer to pay $19/mo for Thrive Leads.

Otherwise, MailOptin is the best option for non-WordPress-hosted websites and blogs in 2024.

Final Verdict: Who is The Best Alternative To Thrive Leads

There you have it: The best Thrive Leads alternatives or competitors in 2024.

I hope now you have already found the best plugin for yourself.

If you are still in confusion, about which one to go with, AGAIN, I recommend OptinMonster.

YES, OptinMonster is the nearest replacement for Thrive Leads in 2024.

In the last, I’d like to hear from you:

  • Are there any other good Thrive Leads alternatives that I missed?
  • Or, maybe you still have a question?

Either way, leave your message in the comments. I will love to assist you.

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